Who is Inzata?
Inzata is a data analytics platform that processes customer data submitted in various formats, including Excel files and CSVs. They needed a reliable way to receive these flat files for their data pipelines while providing a user-friendly experience for customers with varying levels of technical expertise.
What was the business need?
Inzata was facing challenges with their existing file transfer process that relied on FileZilla, which created several pain points:
"We don't have the resources to build our own web portal, so we looked at how we could use another service to augment how we receive flat files to make it manageable," says Product Director Alex Durante.
The existing solution presented multiple challenges:
- Non-technical customers struggled to use the FileZilla interface
- Managing individual SFTP connections was labor-intensive
- The process required significant developer involvement
- Customer onboarding was complicated by technical requirements
"Our developer would have ended up keeping track of 50 SFTPs himself, which wasn't feasible," Durante explains.
They needed a solution that would simplify file transfers for both their team and their customers without requiring extensive development resources.
Why did Inzata choose Couchdrop?
When Inzata's developer discovered Couchdrop, he immediately recognized its potential. However, Durante initially approached the solution with some skepticism.
"There wasn't a lot out there about Couchdrop so I wanted to make sure it was going to do the job. We were cautiously optimistic, but we found out pretty fast that it checked all the boxes for us."
Couchdrop offered the exact capabilities Inzata was looking for:
- Consolidated SFTP management through a single point
- Individual customer folders for proper separation
- Secure data transfer without persistent storage
- Intuitive interface that required minimal training
The solution promised to address their technical requirements while also improving the customer experience, making it an ideal fit for their needs.
What improved after implementation?
After implementing Couchdrop, Inzata saw significant improvements in their operations and customer service:
Simplified SFTP management
"It allows our customer support to set up SFTPs in an easy way, which cuts down our turnaround time a lot. It's really made things a lot smoother."
More accessible for non-technical users
"It's based on drag and drop, so even our less technical customers can use it and it doesn't rely on one person to manage it all the time from our side."
Smoother customer onboarding
"One thing you don't want to be doing when you're signing up new customers is saying, 'Ok you've also got to learn this other new software in addition to ours.' Couchdrop helps us to get around that."
Comprehensive solution
"A catch all for 100% of the things we need to use SFTPs for," Durante notes, highlighting the versatility of the platform.
What has the overall impact been?
Implementing Couchdrop has had a substantial positive impact on Inzata's business operations and customer relationships:
"It really smooths the incoming customer experience quite a bit and has helped us to improve our conversion," Durante confirms.
The solution has not only streamlined their file transfer processes but has also enhanced their overall customer experience. Additionally, Inzata has been consistently impressed with Couchdrop's responsive customer support.
"Couchdrop did an update that disabled the multi file upload function. I reached out to let them know it was a good feature for our clients, and they had it back within two days. That's an amazing turnaround time!"
"Any time we had an issue with anything, they went above and beyond to help us and even put in place custom items specifically for us. There's nothing about Couchdrop I dislike or would change."
By implementing Couchdrop, Inzata has enhanced their service capabilities in the data analytics sector, providing customers with a more intuitive way to submit data while reducing the technical burden on their own team.